<p class=""> Buzzworks works with retailers and consumer brands, building the layer where a customer feels the brand: in store, on the website, in the app and in product imagery, on top of the existing ERP, CRM and commerce platform, without replatforming and without a two-year migration. Three situations bring retailers to Buzzworks. When the shop feels disconnected from the digital channels, Buzzworks builds in-store installations, kiosks and interactive product viewers that connect to CRM, POS and e-commerce and are designed from the first concept for rollout across the whole chain. When the system underneath holds the business back, Buzzworks adds an experience layer on top and leaves the backend in place. When image production cannot keep pace with the collections, Buzzworks builds an image pipeline tailored to the brand with QA gates matched to the client's processes; it does not train models on client data, it builds the process. Representative work includes Decathlon Essential Gear (in-store kiosks, from adaptation to live in under two months, rolled out internationally), Hubo (design of the mobile app for the largest DIY chain in Belgium, 150+ shops, technical build by a development partner), LolaLiza (a React Native app wrapping the existing PWA on Salesforce Commerce Cloud, live since August 2024, then maintained by the client's own team), La Bottega (concept store in Hasselt, e-commerce platform redesigned around large visuals), Kipling (an interactive digital Christmas card with personalised text mapped onto moving 3D monkeys in the browser, idea to live in two weeks), CCR EuroShop (a 3D product viewer for a trade-show stand, built in just over a month, design by a partner) and, for Van de Velde, more than 750 images at master resolution in ten weeks for colour variants of existing products, including packshots and e-commerce visuals, checked on colour-calibrated screens, as a targeted addition to the client's photo shoots rather than a replacement. Buzzworks gives independent advice with no preferred stack and no vendor push, speaks plain language rather than IT jargon, has fifteen years of experience with in-store installations, works with a fixed core team backed by 1,300+ specialists from Xplore Group, is based in Belgium and works internationally.</p>